**DBRANLU Sonepat to Host National Conference on Emerging Trends in Trademark Protection; Abstracts Invited** Dr. B.R. Ambedkar National Law University (DBRANLU), Sonepat, through its IPR Facilitation and Research Centre, is set to organise a National Conference on “Emerging Trends in Trademark Protection in India: Legal Enforcement and Challenges” on 31 October 2026. The conference will be conducted in hybrid mode, bringing together students, academicians, researchers, legal practitioners and industry professionals to discuss contemporary developments in trademark law. **Conference to Examine Emerging Trademark Law Challenges** The conference aims to provide an academic platform for examining the changing landscape of trademark protection in India. With the expansion of e-commerce, digital marketing, social media and technology-driven commercial activities, trademark enforcement faces increasingly complex challenges. The discussions are expected to address issues including online trademark infringement, domain-name disputes, cybersquatting, keyword advertising, social-media impersonation, counterfeiting and the use of trademarks in artificial intelligence-generated content. The conference will also consider judicial developments, available enforcement mechanisms and potential legal and policy reforms. **Key Themes and Sub-Themes** The proposed sub-themes include trademark infringement in the digital marketplace; protection of well-known marks and cross-border reputation; non-traditional trademarks; AI, deepfakes and personality rights; judicial trends in passing off and injunctive relief; and civil, criminal and administrative enforcement mechanisms. Other areas include the registrability of olfactory marks, protection of slogan marks, collective and certification marks, sound marks, and the impact of globalisation on Indian trademark law. The organisers have indicated that the sub-themes are illustrative and that relevant interdisciplinary research is also welcome. **Call for Papers and Submission Guidelines** The organisers have invited original and unpublished research abstracts relevant to the conference theme. Abstracts will be assessed on relevance, originality, clarity and research quality. Authors whose submissions are accepted will receive an acceptance email, following which they must complete registration within the prescribed deadline. The conference guidelines specify a research paper length of 6,000–7,500 words, with a maximum permissible plagiarism level of 10% and a stated AI-generated content limit of 5%, subject to verification. Manuscripts must follow Times New Roman formatting and the Bluebook, 22nd Edition citation style. Submissions may be made by individual authors or teams of up to two authors. The conference is open to undergraduate and postgraduate students, PhD scholars, academicians, legal practitioners and industry professionals interested in trademark protection. **Important Dates and Participation** The last date for abstract submission is 21 October 2026. Acceptance notifications and the commencement of registration are scheduled for 24 October 2026, while the registration deadline is 26 October 2026. The conference will take place on 31 October 2026 at DBRANLU, Sonepat, Haryana, in hybrid mode. The final date for full-paper submission is 26 January 2027. The announced awards include an internship opportunity with K&S Partners for the first-place undergraduate/postgraduate presenter, along with cash prizes for other award categories. The organisers have also indicated that selected papers will be published in the conference proceedings without additional publication charges. The conference offers an opportunity for participants to engage with evolving questions in Indian trademark law, particularly the intersection of intellectual property protection, digital commerce and emerging technologies. **Source:** Legal 60 and Lawctopus conference announcements. Prospective participants should consult the official conference brochure or organisers for the latest submission instructions, registration details and terms governing awards and publication.